The Lord of the Bunnies isn't going down that easy. A spokesperson for Playboy founder Hugh Hefner says the elderly playboy "is fine" and enjoying life, responding to a report that said those close to the 90 year-old publisher feared for his health. The spokesperson admitted that recently Hefner has suffered from back pain "that has made it a bit more challenging for him to get around, but at 90 years of age he is enjoying his life and still very involved in the day to day activities of editing the magazine." http://feeds.reuters.com/~r/reuters/entertainment/~3/ssvZfJfDz6o/us-people-hughhefner-idUSKCN12029I http://www.wochit.com This video was produced by YT Wochit Entertainment using http://wochit.com